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4 Must-Dos to Shift from Outbound to Inbound B2B Demand Generation

“According to SiriusDecisions, inbound marketing will drive more than 70% of all leads generated by 2015.” Note from Lauren: Eric Wittlake from Digital B2B Marketing gives us his media insider point of...

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Top 5 Takeaways from SiriusDecisions Summit 2012

The SiriusDecisions Summit is always a professional highlight for me. This year’s event in Scottsdale, Arizona from May 22-24, 2012 brought together 1,500 best-in-class B2B marketers and confirmed that...

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